Virgin Racing is promising to really focus on the fans, and engage with us through the likes of Twitter and YouTube. The team may be having a few issues getting to grips with its first car, but otherwise I think it’s doing a rather splendid job.

Take its most recent YouTube effort – plugged on Twitter of course – featuring footage from testing in Jerez. It’s a very finely put together piece of work, and managed to make me chuckle rather than cringe. Virgin Racing has judged the tone of its fan-facing stuff just right, for my money. Suffice it to say, I like the cut of their jib. Which I’m sure is the intention.

You have to love the internet though. The first comment I saw was from ‘Frintenzza’ and said, quite simply:

“The car is a shit, but the video is great.”

That also made me chuckle. But you do have to love the internet because, mere minutes later, that comment has become hidden by default, thanks purely to user feedback. The system works!